I am a Senior Designer focused on UI/UX Design, currently living and working in London.

With more than 8 years of experience in the design industry, I specialise in UI/UX design, offering a range of services from digital design to brand identity. My skill set includes designing everything from user flows and sitemaps to the UI/Visual stage, utilising Figma, and paying special attention to the creation of pixel-perfect Design Systems to ensure a consistent and developer-ready product. I also excel in crafting advanced prototypes with Protopie. In addition to collaborating with design teams across various companies, I am capable of independently managing projects, and working directly with product owners and developers.


Born in Italy and made in London I've worked, in the past years, for different creative agencies and clients such as Publicis Sapient, NatWest, Philip Morris, Christie's, W12 Studios, Qatar Airways, NewLook, Jio, InPost, Matter Of Form and more.



User Experience

• User Flow
• Site maps
• Information Architecture

• Wireframes
• Accessibility
• Usability

User Interface

• Art direction & Concept
• Typography
• Usage of space

• Usage of colours
• Graphic Design
• Interaction design

Design System

• Atomic Methodology
• 8-pixel grid system
• Scalability

• Maintainability
• Productivity
• Consistency

Brand Identity

• Identity
• Strategy
• Guidelines & brand book

• Messaging
• Print
• Deliverables


• Conceptualisation
• Interaction
• Responsive

• Animation and micro-interactions
• AB test
• Client ready

Work Experience


Freelance Senior UI/UX Designer
Milan, Italy (Remote)

2024 - Present

Matter of Form

Freelance Senior UI Designer
London, UK (Remote)

2023 - 2023


Freelance Senior UI/UX Designer
London, UK (Remote)

2023 - 2023


Freelance Senior UI Designer
London, UK (Remote)

2022 - 2022


Freelance Senior Product Designer
London, UK (Remote)

2022 - 2022

and more...

Copyright © Alessio D'Angelo